IN THE NEWS

Beauty Secrets Blog

"There’s no harm in amping up the vibrancy of your locks…as long as you’re doing so with the latest eco-friendly hair color. Allowing your hair to feel as good as your conscience, ACT does what many other hair colorants only claim to do— provide an all-natural alternative to traditional dye, without sacrificing vibrancy."

Fashion Indie

“ACT’s vegan-friendly, two-part liquid color system uses renewable and sustainable plant dyes that gently bond to hair without altering hair’s natural pH balance, conditioning while coloring. Planet-friendly from packaging to ingredients, ACT’s carton and insert materials are made from Forest Stewardship Council (FSC) certified paper and 80% post-consumer waste. The packaging is printed with soy-based inks using energy generated by wind power. In addition, the products are also cruelty-free, with absolutely no testing on animals.”


City Mommy North Jersey

“ACT uses breakthrough technology and botanical extracts to make natural products, safe for expecting/nursing mothers as well as cancer survivors, that are as effective as over-the-counter brands. With the use of trademarked technology and super-pure plant dyes, this company has surpassed “green,” it’s herbivorous.”

Moms Like Me

“ACT uses breakthrough technology and botanical extracts to make natural products that are as effective as over-the-counter brands, and safe for pregnant/nursing mothers as well as cancer survivors.”

She Scribes

“This is exactly the kind of hair coloring my sensitive skin needs. I also love the fact it's better for our environment and natural.”

Sage and Savvy

“DH and I both agree that it's great that ACT has introduced a Hair Coloring Kit that is a natural and safer alternative to the typical hair coloring kits that men and women use.”